This post assumes that your executive or senior leader has committed to use and manage their own Twitter account. If they have, here are five quick tips that sets them up for instant success. [Read more…]
Congratulations. You’ve convinced a senior executive that Twitter is a legitimate business tool and they now want to tweet. From my own experience, that’s quite an achievement.
Your president has created her account. She’s filled out her bio information to accurately reflect her role in the organization. She’s even started following (and unfollowing) people to tune their feed. Now – what to tweet? [Read more…]
This is a primer for people within organizations looking for practical ways to use Twitter in a business context.
As part of my onboarding series, this guide highlights five ways organizations can start using Twitter right away. I suspect other organizations will relate to a lot of the same challenges we’ve faced at Softchoice in terms of seeing Twitter as a legitimate business tool. (Hint: it is!)
Twitter is a real-time information network that connects you to the latest information about what you and like-minded people find interesting. Twitter is based on 140-character messages called Tweets that people share in real-time. [Read more…]
I have lots of conversations with folks about one thing – how to get more people engaged with the social content they share. I’ve found myself drawing the same picture over and over again, and so I present it here for you to use and share. This engagement framework is dead simple. [Read more…]